Why Video is Important to Real Estate Marketing

WHY VIDEO?
Simply put, the market demands video. Not just photos. Not virtual tours. Full-motion video.

That’s why Coldwell Banker is leading the way with innovations like On Location. Now, whenever a Coldwell Banker agent posts a video, it appears on YouTube’s most visited real estate channel, and gets published at coldwellbanker.com and the Coldwell Banker App for iPad.

Take a look at the numbers and you’ll understand why Coldwell Banker is dedicating unmatched resources to helping its agents develop and market their own videos:

YouTube has more than 3 billion video views per day

Coldwell Banker On Location is the #1 most visited YouTube™ channel for real estate

  • More than 3 million visitors since launch
  • More than 2 million video views and counting
  • More than 100,000 user-generated videos uploaded

Listings with video generate 20% more leads at ColdwellBanker.com
73% of consumers prefer to list with an agent who uses video
Remember, if you’re not using technology like Coldwell Banker On LocationSM to extend the marketing reach of your clients’ homes, you’re putting yourself at a huge competitive disadvantage.

Seem overwhelming? Not Sure where to begin?  We’ve got you covered. Check out:

THE 5 STEPS

TO CREATING PROFESSIONAL-QUALITY REAL ESTATE VIDEOS!

http://onlocationvideo101.com

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